Several hundreds million years ago, when human beings are created, we live on fruits, vegetables and plant. With the development of economic, our life has changed so much, many kinds of food available. So it becomes complex to determine a kind of healthy diet.
Vegetarians claim that their diet can increase energy. They have their reasons: Ross Murray, a swimmer who wins two Olympic Gold Medals in 1956; and runner John Randy who break six world records after being a loyal vegetarian.
Of course, some of these people may also lucky to achieve good results even if with poor diet. But if you would believe in the study result of vegetarian, you will come to know that they are not lucky ones. Their favorite study was conducted in 1907, and that research compared the fifteen meat eaters and thirty-four vegetarians. When they require meat eaters stretch arms as long as possible, they can continue only fifteen minutes. None of them can keep for 30 minutes. Among the vegetarians, there are twenty-two lasted fifteen minutes, with fifteen lasted thirty minutes or more. One person said to have maintained this position up to three hours.
And they reason of vegetarian is not only for energy reason, there are many other factors. Some of them seem to be quite persuasive.
For example; an argument put forward is based on physiology. Vegetarians said that human is born simply do not eat meat, so sometimes some people choke on the meat. People is different with wolves, wolves tore a large piece of meat with its teeth, and then bolted down. Human beings need open with his teeth and then chew the first bite, which is the best way for banana, pumpkin or carrots. But eating fried steak is completely inappropriate. Dr. Killen said on a medical conference recently. Herbivores teeth structure is sharp incisors, molars flat, round, for crushing and grinding food. This indicates people’s physiological structure is suitable for vegetables, leaves, roots of plants, nuts and grasses. The research on modern people shows that he has all the characteristics of pure herbivores. Vegetarians deem that we have such a poor ability to absorb cholesterol. Study report also revealed that very little strict vegetarian get heart disease. That is because out physiological structure does not allow take into so many cholesterol.
Vegetarians and many others say meat itself is not good way for people. It is high in fat, people are vulnerable to get heart disease. At lease to animals, it may cause cancer. The digest of bacteria of meat is not as easy as vegetarian food. Some people like bacon very much, in fact, part of them is bad. If you have enough time to read the books written by vegetarians, you will not touch these foods any more, and you will not doubt whether it is right.
The last thing I want to say is that the history of vegetation is as long as human beings history. So after so many centuries, it has proved to be completely true.
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No doubt, in today’s society CKS sports play an increasingly important role. With the popularity of television and communication technology, breaking the limitations of space-time sports events, greatly enhanced the influence of sports on society. According to the survey, about 35 million people worldwide watched the 1996 Atlanta Olympics Will be broadcast. 1998 World Cup held in France is the world’s 4.0 billion viewers get the favor. 2002 World Cup in Japan and Korea is the world’s attention. Smart businesses have already recognized the opportunities hidden behind sports, sporting events carried out with Marketing Activities not only to attract the attention of consumers, to increase Sell Volume and profit goals, more importantly, just the respect of sports and fair publicity, it enables manufacturers and Brand Value raised to a higher level.
Have information, the 1988 Olympic Games, Coca-Cola Company Promotions Activities cost about 600 million U.S. dollars, and in World Cup Investment Also more than 250 million U.S. dollars. During the Olympics, Coca-Cola’s sales volume increased by 18%, while the World Cup start on the eve of sales had increased by 326 percent, these are the tangible benefits, as the brand image is these intangible benefits can not be estimated. According to the survey show that the June 10, 1998 to July 12 for a period of 32 days is undoubtedly the French World Cup fans around the world carnival. According to the data before the forecast, the audience watching the World Cup will reach 4.0 billion people, while among the 40 million passengers, nearly l million fans and 64 games and common day and night.
Global sports events lurks opportunities. Face of repeated international sports competition, how to make the integration of the international market? How to use sporting events to Sports Marketing And shaping popular, brand? This is an enterprise are seriously thinking about the problem.
1, the charm of sports marketing
Sports marketing, mainly through sponsorship, naming and other means, through the sponsorship of sports to promote their brands. Many manufacturers now have the awareness of sports marketing, understanding what is behind the sports opportunities, recognizing that sports is the best brand Advertisement Carriers, investment companies sports industry also received excellent returns, famous. Sports marketing and promotion has become a star Public The highest recognition rate of the two marketing strategies. Can be said that the most concentrated expression of Sports Marketing has all the advantages of brand promotion tool, and thus the most attractive, most companies welcome separate ways.
First, the effect of sports sponsorship natural, easy to be accepted. Sports sponsorship is essentially a soft advertising, but because ads do not appear alone, commercial and utility and therefore not hard advertising so obvious. Secondly, communicate with a wide range of sports sponsorship large, targeted. Significant competition in the field, easily tens of thousands of spectators, media audiences are just countless. Even some local races, as long as Organization Well, the audience is very enthusiastic, so it is conducive to business and target audience to communicate effectively, to achieve a multiplier effect. Third, the biggest feature is the sports marketing public welfare. Can say that sports is a common cause of mankind, sponsorship of sports, the market for sports marketing Operation Its role is not achieved by ordinary advertising.
Second, sports marketing Comments
2002 Japan and South Korea World Cup history to participate in the largest number of Asian teams a game, is also the first Chinese team to participate in the World Cup finals. This is both for domestic or international business is a rare opportunity for the Chinese market is started, the performance in this World Cup, played a crucial role.
Look at the ads of foreign enterprises. Carlos Pepsi starring “bow” chapter ad: title sequence by the host Carlos small fans warmly welcomed in Japan, took the little boy handed him to the Pepsi, Carlos responded with a Japanese-style bow. Then the camera turns and, in Japan against Brazil in a penalty Carlos by Carlos on the wall again a bow Etiquette The state of the Japanese players all bowed politely of course, retaliate, even the goalkeeper is no exception. Trend of this time, Carlos kicked the ball launched into the other door. Pepsi World Cup players really, the host and the host of customs and products combine the creativity of this ad is not only humorous, novel and film shows also very place, people left a very deep impression.
Other is Hyundai. As the official sponsor of this World Cup, one of the modern automobile, in order to know every corner of the modern world to understand the modern, accepted modern enterprises worldwide organization called “goodwill ball road show & football worldchampionships” large-scale The football promotion campaign by the good will ball roadshow and the football world championships two parts. Good will ball roadshow tour is a huge football signature activities, Hyundai Motor Make A large diameter of 4.5 meters football. In this event, the football would be held in Guangzhou, Shanghai, Dalian, Beijing exhibition, and organized large-scale signature in the field. Chinese team in the World Cup in each of the games have emerged in this warm and full of Chinese fans expect football giant, with the goodwill ball roadshow activities, Hyundai Motor held in the country five mini-soccer Championship Division Select Paving the way race has been well. The cities of the four teams will gather in Beijing on May 11 to decide the winner of the championship in China, went to Korea to participate in world championship finals, and was free to watch World Cup matches. During the World Cup, Hyundai Motor ad is icing on the cake, the fan-site created using “human wave” form, skillfully demonstrating to the audience the typical glamorous models, advertising smooth and natural, very dynamic. With the “human wave” demands of modern cars run fast. Game, dynamic, stylish and passionate combination of these elements are very clever.
Event by modern cars, we can see multinational sports marketing is a mature Operate Mode. Sports sponsorship is no longer a simple PR Activities, sports sponsorship and sports marketing combination of a marketing company and establish an excellent corporate image Strategy .
However, the domestic situation is different. Industry has played such an analogy: Chinese sports products
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Athletes and people who actively participate in sports should invest in a good pair of sunglasses to keep eyes healthy and free from injuries. A number of eye injuries can occur without sufficient, protective eyewear. Over 90% of eye injuries can be prevented through wearing high-quality sunglasses.
Impact and blunt trauma eye injuries are the most common injuries suffered in sports. This occurs in contact sports when the eye is hit with force. Piercing injuries can occur during fishing when a fish hook accidentally pierces the eye. Radiation eye injuries can lead to cataracts, muscular degeneration and eventually the loss of vision. Eye injuries caused by radiation are most common among snowboarders, mountaineers and skiers, where the effects of reflected sun are intense.
Wearing fashion sunglasses during sports training are not recommended as they are not strong enough to withstand the stress of sports. However, there are a number of stylish, sports sunglasses made with impact-resistant lenses and high UV protection to protect your eyes from harm. Here are 5 recommended sports sunglasses:
1) Bolle Sunglasses
Bolle sunglasses are favored by athletes for their lightweight, shatterproof lenses and virtually indestructible hydralon frames. Advanced lens technology is used by Bolle to create sunglasses perfect for playing tennis and golf. Bolle’s polarized sunglasses eliminate glare and reflected light, and are ideal for water sports.
2) Nike Sunglasses
Nike has long been associated with sports. Nike sunglasses feature Nike Max Optics to ensure athletes have a clear, all-round vision. Special features such as interchangeable lenses are great for the multi-sportsman and woman, as well as a ventilated nose bridge allowing air to flow, reduce fogging and to ensure the frame stays in place. Various tints are used for different sports to guarantee you receive accurate vision. To enhance comfort, Nike sunglasses use flexon memory metal that is 25% lighter than standard metal frames.
3) Adidas Sunglasses
Adidas is synonymous with running, but Adidas sunglasses are also great for other outdoor sports including skiing and biking. If you normally wear contact lenses with sunglasses, Adidas eyewear makes your life easier as it is designed to help athletes needing optical correction. Adidas sunglasses are also made to be comfortable, pressure free, and to suit different head shapes.
Arnette sunglasses are great for those who enjoy alternative sports such as skateboarding, surfing, wakeboarding, snowboarding and motorcycling. They come in a range of trendy, laid back styles, but also undergo rigorous laboratory testing to ensure they are impact-resistant, anti-corrosive, thermal stress
-resistant and offer precise vision.
Carrera has over 50 years experience in the sports eye wear industry and focuses on creating sunglasses for skiing and cycling. Made for athletes, Carrera sunglasses are also tested by top athletes in order to refine lens and frame technology. Other features include interchangeable lenses that adapt to different weather conditions, a thermoplastic rubber that grips to the head, and customizable nose bridges and temple tips to give the wearer total comfort.
All these sunglasses brands are sleek and modern in style, but are carefully designed to reduce eye injuries and to optimize vision during active sports. With a huge array of sports sunglasses on the market, there’s no excuse not to find one that suits your taste.
Obviously, injuries are not something that people should laugh about. Injuries threaten the health of the player, their livelihood, and even their future. It can bring down an entire sports team along with the hopes and dreams of countless other people. It is definitely not a laughing matter. But sometimes, one can’t help but to laugh (or at least giggle) at how these players manage to get themselves hurt. Sometimes, it is just so ridiculous, so unbelievable; the only reaction one can give is laughter. Below are 3 examples of some of the dumbest ways these athletes injure themselves on or off the field.
Sammy Sosa’s Sneeze
Sammy Sosa is one of the hardest hitters baseball has ever seen. In his 18 years in the MLB, he has 609 homeruns, 1,667 RBIs and a batting average of .273. He has a physique as big as any player in the league with the strength to match. But on a fateful day in 2004, while giving an interview to reporters inside the locker room Sammy Sosa sneezed twice and immediately complained of back pains. It turns out that Sosa had sprained a ligament in his back on his second sneeze. He had back spasms and was forced to sit out a few games. When he came back, Sosa had one of the weakest years of his career and it ended with him leaving for another team.
Paulo Diogo’s Ring
Paolo Diogo, a Portuguese soccer player, had just assisted in a goal for the Swiss soccer club, Servette FC. To celebrate the goal, he decided to climb up a fence that surrounded the pitch. While on the fence, his ring accidentally got stuck. Still preoccupied with the celebration, Diogo did not notice this happening. He kept on screaming and shouting and when he was done, he jumped off the fence; his finger however, continued to cling on to the fence.
His finger was ripped off from his hand. As he was on the ground, still feeling the pain of having his finger ripped right off, match officials frantically searched for his finger, which had finally fallen from the fence. The referee however, did not feel any pity on the player and gave him a yellow card while he was still on the ground.
Kevin Johnson, a former Phoenix Suns point guard had spent years and years playing with Charles Barkley. He knew his weaknesses and he knew his strengths. Unfortunately for Kevin Johnson, Charles Barkley didn’t. In 2007, after Johnson had hit a game-winning shot, an overexcited Barkley ran over and gave Johnson a big hug. Actually, a bear hug. A really, really tight bear hug. So tight in fact, that that Kevin Johnson’s shoulder had popped out and got dislocated. Johnson just shot a winning basket, and his prize, an over excited bear hug from one of the strongest players in the league.
Joel “Guitar Hero” Zumaya
In 2006, Joel Zumaya was a rookie for the Detroit Tigers. He had become known for his fiery pitches, which were as consistent as they were fast. His blazing arm had set fire to the league. Unfortunately for the pitcher, he missed three games of the American League Championship Series because of some inflammation in his arm. His blazing fastballs had finally burned out his pitching arm, right? well, not quite. The injury turned out to be caused by an overdose of Guitar Hero, the video game. He may have been a guitar hero for a few hours, but he was a zero for three days. GP
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When it comes to any kind of sport or occupation, promotion becomes an inalienable part of the whole deal. This is because without a little bit of brand-promotion, most of the companies in today’s competitive world fail to leave a mark in the broad horizon of business management. Promotional travel gifts include products that would prove useful to a traveler embarking on a journey. These gifts may include books/guides, business card cases, luggage locks / tags, cell phone cases, wallets, phone cards and various travel accessories like a handbag – all with the gifting company’s logo embroidered on it. This as we can see is clearly a marketing strategy that never fails with clients. This is because not only do people enjoy the benefits of the promotional travel gifts but also enjoy the privileges of the good service provided by the company. For the owners of the company, this is a cost efficient program where they pitch in less money for a higher rate of result in the future. Promotional travel products may be distributed by travel agents, hotels, airline offices, train service and even organizations from tourist spots for promoting each of their companies. All organizations, big and small, invest a portion of their income on the promotions of the company. It is not just the companies in the business world that strife for betterment through promotion schemes, but also sports organizations, like golf. Golf, a famous game, is played by thousands of people across the world. Some are even professional players who play for their clubs or personal teams. It is for them that sports organizations create promotional golf items like: golf balls, polo t-shirts, ball markers, bags to carry golf clubs and customized hats. Several sports organizations give out these promotional items to their frequent players as a part of a bonus or even as a gift on special occasions. Such a distribution of customized items with the organizations’ logo on it brings about team spirit as well as a sense of belonging to the players. For a professional day out, golfers can use the personalized t-shirts, golf balls and ball markers on the field. Thus, it’s not just a cult figure but also a very helpful group of gifts. Another promotional golf item is that of a golf umbrella that is used by the players during a sunny day out on the field and is considered to be quite a useful gift. Golf umbrella is a cost effective product used by sports organizations to promote one’s company. They are available in various shapes, forms and colors. A company’s logo is usually imprinted on these golf umbrellas as an act of promotion and this usually offers a great deal of help to the players while they are out on the field.
Thus, we see how promoting one’s sport while using the company’s brand name is an easy affair. It is cost effective and crowd friendly as it attracts more and more clients, popularizing its company name, far and wide.
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Mental focus has to do with how they talk internally within their own mind. Athletes are constantly asking themselves questions and then answering those questions within a second. They either ask the wrong question or answer the wrong answers.
When the above thinking process is done in a negative way then athletes will experience a vicious cycle that will prevent them from attaining the results or level that they want in sports.
Athletes must learn to ask or think of positive questions along with answering those questions in positive ways in order to eliminate negatives, fears, doubt, self-sabotage and nervousness. All of these are experienced because you don’t have the answer and information that will allow you to achieve the desired results that you might want in training or in competition. Athletes usually will only pay attention to mental focus at the elite levels in their sport because the natural athletes have natural talents and abilities that seem to allow them to overcome the majority of mental focus problems.
This action will work to a certain extent for the elite or champions but it will show up from time to time and you won’t be able to solve the mental focus problems and this is where the panic, nervousness, fears, self-doubt and negatives will show up.
Here are the steps to achieve peak mental focus in sports:
1. You have to know if you are an athletes who is visual, auditory or kinesthetic because you need to know which type your are in order to know how you communicate either with yourself or other people.
2. You have to learn how to associate yourself to the good or positives things that will support the desired outcome.
3. You have to learn how to dis-associate yourself from the negative thought perterns in order to eliminate these from your mind.
4. You need to know how to anchor new thought patterns in order to support the exact desired outcome that you want in training and during competition.
5. You need to pinpoint, diagnose and solve the mental focus in your sport because it will prevent you from achieve peak performance to the level that you want.
For more information and to download your Free Report called: “Why Athletes Fail & What To Do About It” click this link now: http://www.VictorCormier.com
Although visualization in sports produces great results there are missing pieces of the puzzle that restrict 2/3 of all athletes from using this technique in their favorite sport.
Visualization is a simple process of reviewing or visualization of the desired outcome and performance that you would like to achieve.
Basically you would do the following steps to learn visualization:
1. You sit down in a comfortable position
2. Close your eyes
3. Take a few long death breaths
4. Then you would picture or see a movies in your mind of the result that you want in your performance
5. Then you would repeat this process for a possible 10 to 20 times.
The above process is done to kind of anchor the desired result that you want in your mind so that when the competition day arrives you’ll be able to replicate the practiced performance that you visualized in your mind during the 5 step practice.
I encourage all athletes to practice the above visualization technique before their training and before competition but this technique will only work to 2/3 of athletes for the following reasons.
Let me explain all of this process so that you will understand the three levels of learning.
Level 1 – Visualization
This athlete will learn their sport by somebody showing them diagrams, pictures, movies and this will be in line with their visual learning process. Visual athletes will even speak and think in visual words like:
- I see what you’re saying
- It looks good to me
- I can picture that…
- It’s clear to me…
You can see that they speak and think in visual words like (see, looks, picture, clear) and this is why they can do visualization.
Level 2 – Auditory
These athletes process and think and communicate by words like:
- I hear what you’re saying…
- Tell me more about…
- Sounds good to me…
You see how they use auditory words like (hear, tell, sounds) to process information so if you want them to learn faster then you have tell them and communicate in those words and you won’t have any problems.
Level 3 – Kinesthetic
These athletes are more feeling types of people that process almost everything through words that relates to feelings like:
- It’s hard for me to…
- It doesn’t feel good…
- I can’t grasp the concept…
- I am afraid of…
These athletes will use these types of words like (hard, feel, grasp, afraid) in their thinking and learning process.
If you would like to learn the exact method that will any athlete to use all three levels then please contact me.
For more info and to download your Free Report called: “Why Athletes Fail & What To Do About It” click this link now: http://www.VictorCormier.com
Nepal is quickly becoming one of the biggest adventure playgrounds in Asia. Many people travel here to discover more about the mysterious Himalaya and the beautiful culture it has to offer but more recently adrenaline junkies have been traveling to this enchanting country to get their next kick. And who can blame them; with so many sports on offer and the stunning scenery, where better to go than Nepal.
Listed below are a few of the action adventures you can expect to find in this surprising country…
Whitewater Rafting and Kayaking
Nepal has some of the best whitewater in the world, with rivers ready for first timers or experienced paddlers. Trips range from one or two days to two week expeditions, often paired with some trekking to get to the remote rivers offering a whole new experience. Depending on how daring your feeling, Nepal has rivers that will make anyone’s heart beat a little bit faster!
Where better to go paragliding than Pokhara with a breath taking view of the Annapurna mountain range? After the takeoff (which believe me is the only scary part!) you’ll be soaring in the sky with eagles weaving in and out of you. Your only problem will be knowing where to look! With the mountains glistening in the sun on one side and the Fewa Tal lake on the other with the World Peace Pagoda looking on at you, you won’t ever want to land! Most flights are half an hour tandem, but if you have more time why not learn to fly yourself? All the equipment is provided and guides are trained to an international standard. A great way to spend a morning in Pokhara.
Canyonning is quite a new sport to Nepal, and I must admit when I first got there I’d never heard of it before! Basically it is the sport of traveling down canyons using a variety of techniques such as walking, scrambling, climbing, abseiling and swimming.
It is one sport that will get you completely off the beaten track but does require quite a good level of fitness. There are several sites in Nepal where canyonning is available.
With endless mountains in this country, it’s not really that surprising that you’ll find some great places to go climbing. And you don’t have to go that far to find them, even within Kathmandu there are some great little spots (have a look at Narajun forest for example). There are courses for beginners or advanced climbers. It’s a great way to fill in your spare days in Kathmandu and get away from all the traffic.
Although trekking is still the most popular past time for travelers, Nepal has some of the best terrain for mountain biking. There are some incredible tracks and trails to be explored and you won’t be stuck in a crowd. Depending on your fitness you can opt for a one day down hill tour, or if you’re up for it a week’s expedition, (thighs of steel are recommended for this though!). Bikes can be hired locally very cheaply, just make sure you spend that extra 25p and get a helmet for the day as well!
In two weeks you can get a fairly good taste for adventure in Nepal. Raft, bungee, fly, bike, climb and abseil you way around this remarkable country. Just make sure you book your trips with a safe company, when involved in these type of activities you can’t afford to skimp on your safety.
Have a look at http://www.grgadventurekayaking.com for more information.
Anyone who plays an ample amount of sports knows nothing feels better than sitting down after hours spent running around. From little league, a company softball game, or a tailgate with some friends, comfortable and versatile sports benches are available to give you a nice place to sit before, during, or after your activities.
Many different materials are used to make sports benches, and it is important to shop around and find the best ones to fit your lifestyle. Benches made of wood are usually extremely durable and reliable. There is a risk of splinters or snagged clothing when sitting on a wooden sports bench, but most are sanded to prevent this. Wooden sports benches can also become very hot after sitting in direct sunlight unless you purchase one made of a type of wood which will stay cool outside. Cedar does not heat up quickly and it will stay cool and comfortable even when the sun is beating down on it, so this is a good material to look into.
Just like any wooden outdoor furniture, some will need to be maintained with sealants, varnishes, or paint. Sports benches made of wood are prone to rot, crack, or change shape in the weather elements like sunlight and rainfall but cedar wood ages well even with extreme weather elements, even water and humidity.
Aluminum benches can also be purchased for personal or public use. Aluminum benches usually have a base made of aluminum tubing and aluminum seating on top, making them durable and stable even with a lot of weight sitting on top. They are easy to clean and keep up with, so aluminum benches are often the choice for public facilities. Soap and water is all that you really need for cleaning.
They usually stay intact during extreme weather conditions and they resist rust. Aluminum sports benches do heat up quickly when exposed to the sun for a long period of time, so it may be necessary to move them to a shaded area or let them cool down before sitting to prevent burns.
There are also collapsible and transportable sports benches available for families who like to travel and play sports. Some are made with steel frames and mesh seating and the amount of seating and weight capacity varies. Some portable sports benches have the capacity to support six people, each seat holding up to 200 pounds.
There are also different styles of sports benches. Whether they are made of wood or aluminum, they can come with or without a backrest and this choice depends on where and how they will be used. Sports benches can also come with a shelf structure built off of the backrest for placing gloves, balls, or water and some even have canopies for shade.
The seats on aluminum or wooden sports benches are usually planks or slats. Planks are one solid piece of aluminum or wood cut wide as the seat. Slats are a few pieces of wood or aluminum lined up side-by-side as the seating. Durability is not compromised with either planks or slats but one choice may be more comfortable for some.
Kristen Duwe is a freelance writer. She actively writes about Sports Benches and Sports Benches
Presentation of the BIC Sport company The world market leader in the field of windsurf for over 20 years, in the last 20 years BIC Sport has diversified into… Video Rating: 5 / 5